Name brands spend millions of dollars on branding but shoppers rarely get the whole story. The 'Intervention' number represents the unique number of times shoppers uncover the whole story behind mainstream brands and discover alternative brands that are positive for health, the Earth, and human rights.

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If name brands reduced profits by one percent and used the difference to increase wages to garment workers, 125 million people would be taken out of poverty.
Each Wear This Not That™ look is a featured look for the first 125 hours it is live on our site. Fashioning Change donates one percent of profits from sales made during this time period to organizations working on human rights issues within the fashion industry.